Exploring “Lost in Errors”: Staffonly Studio’s SS25 Vision

Authored by BDiGiT MAGAZINE
April 28, 2025

We’re still reflecting on how brilliantly Shanghai-based brand @staffonlystudio used “glitched” faces to challenge the intersection of humanity and technology.

Debuting in late 2024, the “Lost in Errors” SS25 collection presented a series of “orchestrated disruptions,” exploring the evolving relationship between facial recognition technology and human identity.

As AI becomes increasingly skilled at detecting and reconstructing human faces — even from everyday objects — Lost in Errors asks a compelling question: When the human form is disrupted, is it still recognisable?

While the answer remains open, one thing is clear: the collection’s ambitious concept sparks important conversations about technology, perception, and the future of identity.

We’re inspired by this thoughtful approach to fashion, where creative innovation meets critical reflection.